Case(ment) Studies

The Founder and Director of The Casement Group, Denisa Casement, has a proven track record of growing charities, and increasing retention (to an almost unheard of 69% at Merchants Quay!) using simple and effective techniques which put the donor right at the heart of everything you do.

Nothin’ fancy, just top quality, tried and tested, donor-focused fundraising done right. See the incredible results you can achieve for yourself…


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Lessons in Donor Care from Merchants Quay

As the Head of Fundraising at Merchants Quay, during the worst fundraising environment Ireland had ever known, Denisa Casement, along with Lisa Sargent and Sandra Collette adopted the brave and passionate commitment to put Merchants Quay Ireland’s donors first. And it worked…

See how Denisa and her team grew income from €250,000 to €3 million annually. Or read about it on SOFII.

 

Smashing Retention Rates (where the real money is) at Animals Asia

Overhauling the donor care programme at Animals Asia by introducing donor-centered newsletters, appeals and implementing a highly effective DM and Digital acquisition programme… Denisa and Violet increased donor retention by 8-12% in just one year (across 5 countries).